- Group Fitness Training Prices
- What Affects the Cost of a Personal Trainer?
- Things To Be Mindful Of When Hiring A Personal Trainer
- How To Save Money On Personal Training Fees
- Setting Your Prices As A Personal Trainer
- Common Pricing Structures For Personal Trainers
- Focus On The Business Aspect Of Training
- Subscribe To A Defined Pricing Strategy With A Professional Tutoring Platform
How much does a personal trainer cost — the first question we ask when signing up at a gym or with a private service.
Personal trainer prices get a bad rap for being exorbitantly high when this is not the case. Generally speaking, personal trainer sessions can cost anywhere between $250 and $400 per month for bi-weekly sessions of one hour each.
We’re talking smaller establishments, like women-only gyms, but the prices can vary for larger gyms with luxury amenities and state-of-the-art facilities.
If you’re a personal trainer yourself, you might want to read on further to learn how you can price your service competitively while attracting clients.
Group Fitness Training Prices
For the USA, personal trainer costs come down to around $35 per hour for group classes. Furthermore, there are several options within this format.
Within this price range, you can sign up for:
Keep in mind that group training is cheaper than individual sessions; it also helps keep you motivated through peer interaction.
Moreover, they can appeal to more outgoing individuals since they offer a social learning atmosphere and allow friends the same sessions.
The only downside is the lack of personalized training from the coach, and you’ll most likely have to follow what the rest of the class is doing.
However, group training sessions can be beneficial for personal trainers, as it allows them to maximize the number of students they train within the same time frame.
What Affects the Cost of a Personal Trainer?
The cost of a personal training session is dependent on several variables; these include:
Where you train for your sessions can affect your costs. If you’re already a gym member, you might be able to get a trainer for only a margin of the price you would pay for a training session at home.
These gym memberships cost around $30 per month, while the fee for personal trainers costs around $60 per hour. Remember, these rates are calculated on average – some facilities cost drastically more.
Training sessions are generally offered in durations of 30, 60, and 90 minutes a few times a week.
Some people might benefit from shorter and more frequent sessions, while others might need longer gaps between extensive sessions to recuperate.
Additionally, if you sign up for training session packages of 10 or 20 sessions, you’re likely to avail discounts.
Things To Be Mindful Of When Hiring A Personal Trainer
If you’re interacting with one for the first time, or have changed your trainer, keep the following things in mind:
Each trainer has a different teaching style in terms of personality and expertise. When training with a coach, you want to develop a long-term working relationship with them for the best results.
Therefore, if you want the full benefits of personal training, you must choose your trainer wisely. Make sure you talk to them about your workout preferences and fitness goals before signing on.
Perhaps the best part about modern fitness trends is that most trainers host a free consultation for the first meeting with their clients.
And if you’ve had any prior medical conditions, surgeries, or injuries, don’t shy away from telling your trainer. In fact, these details are necessary as they will help them customize a plan for you.
Ask your trainer about the exercises you will do and how they plan to progress over time with the sessions. If they give you vague answers, that’s a tell-tale sign that they lack experience, in which case you should seek out a more qualified and experienced trainer.
Ask your trainers for their qualifications and credentials. Do not hire an inexperienced trainer who could put you at risk of injury.
Remember, the standard certification for most personal trainers is the NSCA-CSCS or the NSCA-CPT from the National Strength and Conditioning Association.
Meanwhile, some other associations that award certifications for qualified trainers include the American Council on Exercise and the American College of Sports Medicine.
Training with a personal trainer allows you to tap into a customized workout regime suited to your individual fitness needs.
Trainers can also help you track your progress much faster than you can expect to do on your own and help keep you committed and motivated in your fitness goals.
How To Save Money On Personal Training Fees
The benefits of having a personal trainer far outweigh the costs, and you can avoid the seemingly high costs if you work smartly, taking advantage of discounts and special offers.
In most cases, you can tell if a trainer is worth your time and money after the first meeting. However, once you’ve decided that a particular trainer suits your requirements, you should be aware of certain cost-saving techniques:
Guarantee the best value for your money by subscribing to a package of training sessions. These packages ensure that you follow the training regime till the end and stay in it for the long haul.
Furthermore, you can supplement your training sessions with workouts at home or in public gyms. You can also convince your friends to sign up with you, sharing the cost of booking a trainer.
Setting Your Prices As A Personal Trainer
As a trainer, you may not know how to price your service; to help you, we’ve structured a thorough guide:
Do Your Research
While clients in Manhattan would be okay with paying up to $100 per hour, those living in less affluent parts would find these prices exorbitant.
Therefore, you should find out the average hourly rate for training in your city and area and align your pricing structure with what people are willing to pay.
Furthermore, you can check social media pages and ads for other trainers in your areas to get an idea of the established rate in your target market.
Consider The Economy
Personal training and gymming subscriptions are not a necessary expense, similar to manicures and teeth whitening. But, since people can do without these expenses, they’re usually the first to-do list casualty during a recession.
Keep your pulse on the economic situations and adjust your rates accordingly. Dropping $10 from your subscription fee during stressful economic times may help you retain clients and make new ones.
This is quite relevant because of the pandemic. As people lost jobs, trainers began offering online services, making the process easier and cheaper for customers.
Your prices should also vary by the kind of services you offer to each client. For example, the price structure for a client looking to get toned will be different from someone looking for extreme weight loss.
Moreover, if you train clients at home, you can expect to charge more for your services. The farther you have to travel, the more you can expect your clients.
Gyms also charge trainers to use their facilities when coaching clients. These costs typically range from $15 to $30, which is then included in the trainer’s subscription fee.
Therefore, if you’re footing the bill or investing in special equipment for your client, you are in a position to charge them more.
Your experience determines how much you can charge your clients. For instance, if you have years of experience training people, you are better positioned to set higher hourly rates for your services.
In addition, if you have additional specialized certifications – such as a CPT – you can charge more. This applies to every field in the service industry, so you shouldn’t feel guilty.
If you aren’t sure about your expertise or don’t have confidence in your services, consider ways to increase your value in areas of education and experience.
Once you get positive feedback from your client, you’ll be aware of the value your services provide, and you’ll be more affirmed to set rates at your own will.
Common Pricing Structures For Personal Trainers
Most USA personal trainers opt for three common kinds of pricing structures, which are:
This is the norm in commercial gyms. It is when establishments allocate pre-set prices for different training levels.
These brochures also list economy-of-scale pricing, promotional offers, and discounts for all their offerings. Hence, clients prefer brochure-based pricing since it lists the pricing upfront for each service.
Open pricing is customized and decided according to each client and their fitness goals. The pricing is also determined by the travel time and any additional costs the trainer has to bear for equipment.
Some trainers also prefer to travel to a gym close to the client’s location, factoring in the gym fee.
The one-price model works on fixed pricing for all clients, regardless of location, equipment, and other conditions. This works best for trainers with high ratings and an extensive clientele.
However, new trainers might want to start with cheaper pricing to attract potential clients and get a steady cash flow.
Then, as they gain expertise and reputation, they can start demanding higher fees and set their pricing on their conditions.
Focus On The Business Aspect Of Training
Becoming a trainer requires as much focus on the craft as it does on the business side of things; this includes finance, marketing, logistics, tax, and several other facets.
Here are some of the most important ones:
What matters more than pricing in a personal training business is a recurrent cash flow and a steady income.
With a recurring cash flow, you are more suited to forecast your income without having to hustle for new clients.
And once you have a loyal customer base, you can further grow your business and add value to your services.
Your income can grow exponentially with this method, especially if you add online personal training to your services and utilize software to run your business.
Maintaining long-term client relationships allow you to hone your craft and give you time to establish results for your clients.
These results will translate into positive word-of-mouth - the best form of advertising; therefore, helping you get even more clients.
Subscribe To A Defined Pricing Strategy With A Professional Tutoring Platform
If you’re training clients on your own, you must know how to set your rates by the hour and how clients will respond to your pricing.
On the other hand, if you’re working with a larger establishment, such as a gym or a training service, know that they will get a cut from your earnings.
You can skirt around this by diversifying your business structure and opting for a mix of home, virtual, and gym classes for the best results.
Naturally, you can adjust your prices for each arrangement differently. That is one of the many benefits of personal training.
If you’re a personal trainer or a student looking to avail the benefits of personal training, Superprof makes it incredibly easy for trainers and clients to connect.
Superprof will allow you to negotiate with clients on pricing after setting up your page. It’s a mix of brochure-based and open pricing, making it easy for you to focus on your craft.
Make a profile and find a diverse pool of individuals ready to offer their services or business for personal training!