Bridging the gap between Theory and Practice; Use of real-life industry examples to explain the concepts; explain the concept by highlighting the assumptions rather than the theory as presented by the creator; Generally involve case studies and articles from HBR, MIT Sloan Review et al.. to help understand the concept.
PhD in Strategy; MBA in Marketing; over 17 years of Industry experience with organizations including The Times of India, India Today, SBI Mutual Fund and CRISIL (S&P Group Company) at varied positions. Instrumental in launch of over 200 products over 22 years of work experience.
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